✦ Japan · Edo · Print: [1857]; Photograph: undated digital reproduction

A nobori large enough to organize the view

Hiroshige puts a giant festival banner in the foreground and a procession behind it. The print shows how a public sign can organize both a place and the picture made of it.

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A very tall white banner bearing black characters divides the scene vertically. Repeated loops attach its left edge to an upright support, and a crosspiece holds its top. Its lower edge curves above the water.
Tsukudajima sumiyoshi no matsuri — Sumiyoshi festival, Tsukudajima. Library of Congress, Prints and Photographs Division, LC-DIG-jpd-02949. Print: [1857]; Photograph: undated digital reproduction. Source photograph ↗. A reproduction of a woodblock print, not a photograph of surviving festival banners.

Utagawa Hiroshige; Library of Congress reproduction via Wikimedia Commons · Public domain. Resized without cropping or recolouring.

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✦ Photograph-based observations

What changes when the banner becomes the foreground?

A very tall white banner bearing black characters divides the scene vertically. Repeated loops attach its left edge to an upright support, and a crosspiece holds its top. Its lower edge curves above the water.

A pine tree fills the left, boats occupy the water, and a procession surrounds a small golden structure in the middle distance. Smaller pale banners appear farther away. The large foreground sign is much easier to read than the individual participants.

What the record tells us

The Library of Congress identifies the work as Hiroshige’s Sumiyoshi festival, Tsukudajima, dates it to [1857], and describes a procession with a banner and portable shrine. It records a colour woodcut measuring 36.3 by 24.1 cm, part of One Hundred Famous Views of Edo, with reproduction number LC-DIG-jpd-02949. The digital image derives from the original print. [1]

✦ Editorial interpretation

What follows from the arrangement?

The banner is an object in the represented festival and a device in the composition. Its height creates a dominant vertical axis; its pale surface interrupts the landscape and carries writing that a viewer can notice before the distant procession. Hiroshige makes public identification do pictorial work. We can study that choice even without assuming that the print preserves the exact position of every pole on a particular day.

The depicted support matters. Loops along the vertical edge and across the upper edge keep the banner associated with its frame, while the curved lower end introduces movement. Comparing these features with the tabs on the Met’s 1827 nobori connects an actual textile with an artist’s representation of suspension. Agreement makes the comparison useful, but the two witnesses have different strengths: the surviving cloth supports material inspection, while the print supplies a selected spatial setting.

Writing deserves the same attention that a familiar animal charge receives in European armory. A public banner can identify an institution or occasion through an inscription rather than a pictorial family device. It would be a mistake to turn the writing into a decorative substitute for an imagined shield. Read the sign as part of a Japanese setting first, then ask which functions can be compared with other traditions of public display.

The contrast in scale produces a final lesson. The procession is collective and visually small; the sign is immense and legible. That relationship can make a public institution present across a larger area than any individual participant occupies. The image therefore helps us think about identification as a spatial activity. An emblem, name, or inscription has to meet its audience somewhere, and the size, mounting, and surroundings determine what the audience can actually perceive.

Claims and their evidence

ClaimEvidenceLimit
The catalogued work is a colour woodcut dated [1857].Library of Congress object recordThe bracketed date is a catalogue statement, not a separately established exposure date.
The print places a mounted banner in front of a procession and waterside scene.Visible composition and catalogue summaryAn artist’s arrangement does not establish a complete event inventory.
The loops and crosspiece show a represented method of supporting the banner.Visible printNot a physical examination of the actual textile or pole.

✦ Your turn

Explain what supports your conclusion.

Compare the mounting features in this print with the surviving 1827 nobori. Explain one conclusion strengthened by the comparison and one that still requires another kind of witness. Then describe how the foreground banner changes the viewer’s attention.

Discuss your answer

The comparison can identify common represented or surviving attachment features. It cannot establish that the two banners shared a maker, owner, dimensions, or occasion. The foreground banner organizes the picture through scale, contrast, verticality, and writing; those visible effects support an analysis of the print even where the actual festival arrangement remains unverified.

Take the research further

Use the Library of Congress record to retain the identity of this impression. Compare a separately catalogued impression in the Edo-Tokyo Museum, noting that one work can survive in several physical prints. For the contemporary festival, follow the local association’s Japanese account and keep its present practices distinct from the 1857 depiction.

Return to the related Academy reading ↗

Sources and image rights

  1. Library of Congress, Prints and Photographs Division, Tsukudajima sumiyoshi no matsuri — Sumiyoshi festival, Tsukudajima, accessionLC-DIG-jpd-02949. Record consulted 2026-10-11. The date above describes the artifact or photograph, not the publication date of this webpage.
  2. Public domain — image rights. The Library of Congress record states no known restrictions on publication. The individual Commons file identifies the historic print and faithful reproduction as public domain. The source-generated preview is reproduced without local cropping or recolouring. Image credit: Utagawa Hiroshige; Library of Congress reproduction via Wikimedia Commons. Photograph’s source and rights record ↗
  3. Edo-Tokyo Museum / Tokyo Museum Collection, One Hundred Famous Views of Edo: Sumiyoshi Festival on Tsukadajima Island. A separate catalogued impression, collection ID 83200051, dated 1857. The existence of another impression does not make the two physical objects identical. Consulted 2026-10-11.
  4. Tsukuda Sumiyoshi festival association, 佃住吉講公式サイト. Japanese account of the shrine festival and its large nobori; useful for a dated comparison with modern practice. Consulted 2026-10-11.
Show the BibTeX citation
@misc{jhheraldry_object-sumiyoshi-nobori,
  author = {{Library of Congress, Prints and Photographs Division}},
  title = {Tsukudajima sumiyoshi no matsuri — Sumiyoshi festival, Tsukudajima (accession LC-DIG-jpd-02949)},
  howpublished = {\url{https://www.loc.gov/pictures/item/2009631888/}},
  url = {https://www.loc.gov/pictures/item/2009631888/},
  note = {Original-language museum collection record. Accessed 2026-10-11.}
}